LUDWIG+ was founded in 2019 by Barbara Yolles Ludwig and has been engaged in marketing services for over six years. We are headquartered in Bingham Farms, Michigan.

Barbara Yolles Ludwig serves as CEO and Founder. She is a University of Maryland and University of Michigan alumna with more than three decades of executive marketing leadership spanning agencies and brands. Her career includes:

• LUDWIG+, Founder/CEO (2019–Present)
• TMS (Phoenix, AZ), Chief Strategy + Marketing Officer (2017–2019)
• UWM (Pontiac, MI), Chief Strategy + Marketing Officer (2013–2017)
• Campbell Ewald (Detroit, MI), Chief Marketing Officer (2012–2013)
• McCann (New York, NY), Chief Growth Officer NA (2010–2012)
• Kirshenbaum Bond, EVP/Management Supervisor (2008–2010)
• Doner (Southfield, MI), EVP, Account Management Director (2002–2007)
• McDonald's (Philadelphia, PA), Senior Director of Marketing (2001–2002), Director of Marketing (1999–2000)
• Hair Cuttery (Falls Church, VA), Director of Marketing (1998–1999)
• Doner (Baltimore, MD), VP, Account Director (1994–1998)
• Ally Gargano (New York, NY), VP, Account Supervisor (1990–1994)

Relevant client experience includes Oncourse Home Solutions, Rocket Mortgage, TMS, TMS Insurance, Pennymac, Pennymac Insurance, Carrington, Loan Simple, Florida Power & Light, PNC Bank, UWM, and NextEra Energy. Barbara's full bio is available here.

LUDWIG+ is an active member of the Association of National Advertisers (ANA), 4As (American Association of Advertising Agencies), SoDA (Society of Digital Agencies), and Adcraft. Our CEO holds a leadership role within the 4As and is deeply engaged in the Detroit advertising community.